Date
From Date: 28-Jul-2025
To Date: 01-Aug-2025
Discipline
Purchasing, Inventory, Storage, Logistics & Supply Chain Management
Introduction
This course provides sales professionals with a comprehensive understanding of the core ethical principles in business. It covers key topics such as honesty, integrity, transparency, and accountability in sales practices. Participants will learn how to handle ethical dilemmas, ensure compliance with laws and regulations, and build trust with customers while maintaining professional standards.
Objective
By the end of the course, participants will be able to understand
- Understand the fundamentals of business ethics in sales.
- Learn how to identify and address ethical challenges in sales situations.
- Develop skills to make ethical decisions while maintaining professional integrity.
- Enhance the ability to build trust and credibility with customers.
- Familiarize with legal and regulatory requirements related to sales practices.
Audience
- Sales professionals
- Sales managers
- Business development executives
- Customer service professionals
- Anyone involved in sales or business transactions
Content
Day 1: Introduction to Business Ethics
- Overview of business ethics
- The importance of ethics in sales
- Ethical principles and values
- Personal vs. professional ethics
Day 2: Ethical Decision-Making in Sales
- Frameworks for ethical decision-making
- Recognizing ethical dilemmas in sales
- Managing conflicts of interest
- The role of personal integrity in professional behavior
Day 3: Legal and Regulatory Considerations
- Understanding sales-related laws and regulations
- Ethical implications of compliance
- Consumer protection laws
- Data privacy and confidentiality
Day 4: Building Trust and Credibility
- The relationship between ethics and trust
- Communicating ethically with customers
- Handling pressure to compromise ethical standards
- Developing long-term customer relationships based on trust
Day 5: Promoting Ethical Culture in Sales Organizations
- Ethical leadership in sales teams
- Creating an ethical sales culture
- Ethical training and policies for sales organizations
- Monitoring and maintaining ethical standards in sales practices
NOTE:
Pre-& Post Tests will be conducted.
Case Studies, Group Exercises, Group Discussions, Last Day reviews, and assessments will be carried out.
Certificate
Define Management Consultants Certificate of course completion will be issued to all attendees.
Methodology
A highly interactive combination of lectures and discussion sessions will be managed to maximize the amount and quality of information and knowledge transfer. The sessions will start by raising the most relevant questions and motivating everybody to find the right answers. You will also be encouraged to raise your own questions and to share in the development of the right answers using your own analysis and experiences. Tests of multiple-choice type will be made available on daily basis to examine the effectiveness of delivering the course.
Very useful Course Materials will be given.
- 30% Lectures
- 30% Workshops and work presentation
- 20% Group Work& Practical Exercises
- 20% Videos& General Discussions
Fees
• $5,500 per participant for Public Training includes Materials/Handouts, tea/coffee breaks, refreshments & Lunch